App Store Marketing Manager, CN

Summary Posted: Nov 20, 2023 Weekly Hours: 40 Role Number: 200517396 Image what you could do here. At Apple, creative ideas have a way of becoming wonderful products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. Apple's App Store is the world's largest and most innovative mobile application store, serving more than half a billion customers every week. Since the App Store launched in 2008, it has changed the way we all live; it has enabled countless new companies, spawned new industries, and created millions of jobs. It has also paid out over $120 billion to developers worldwide, rewarding millions of developers for their hard work and creativity. And we're just getting started. We're looking for an energetic and experienced marketing manager with an entertainment, gaming, tech or consumer products background to join our marketing team in China to lead the marketing strategy and implementation for App Store China. We will need your strategic thinking, leadership and collaborative mindset to deliver marketing initiatives to drive product differentiation, customer satisfaction and strong support to the developer community. Key Qualifications Key Qualifications Ability to develop marketing strategy and campaigns based on product differentiation and customer insight Solid track record of leading and implementing large scale integrated marketing campaigns across paid, earned, owned and partner channels for leading brands to deliver multi-faceted results Data driven mindset with strong ability to track, collect and analyse marketing metrics Ability to work towards tight deadlines in a complex and large-scale organization Excellent communication skills (written and verbal), with peers, cross functional team, headquarters and external partners Hands-on attitude and excellent attention to the detail Ability to deliver compelling presentations in both Chinese and English Can-do attitude with resilience and innovative mentality Description Description As the China App Store Marketing Lead, you will be responsible for developing marketing strategies for App Store China (including awareness, acquisition and growth), implementing high-impact marketing campaigns and tracking results. You will collaborate with internal and external partners to design and deliver marketing initiatives. Education & Experience Education & Experience BA/BS degree in a relevant field is desirable, but candidates from all educational backgrounds are encouraged to apply. Additional Requirements Additional Requirements Apple is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities. Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.